Onwards by James Jarvis

28th April 2009


Watching this advert for Nike (created by the quite amazing illustrator and vinyl toy designer James Jarvis) on Adverblog, really does show what a triumph that Nike is in a branding exercise. In all 4:58 minutes there is a distinct lack of any logo marque, only apart from a small note at the end of the video. How great is it seeing a really unobtrusive viral advert. It’s an all round fantastic job, a seamless connection between artist and brand. Not to mention one of the best animations i think we’ve ever seen.

Projector are currently: Chowing down on a suprise delivery of several easter eggs. Bonus.