Peter Fall Identity Concepts

19th May 2011

We have been working on another identity this week, this time for Chartered Building Surveyor Peter Fall. The brief was to provide Peter with an identity that represented his knowledge and experience after many years working in Surveying and serving as a former president of the Royal Institution of Chartered Surveyors (RICS). Here is a work in progress, showing you some sections of the logo marques.

Option 1. A solely typographic route.

Option 2. The use of an abstract space.

Option 3. Using abstract building plans in the marque, alluding to the P and F of Peter’s initials.

Let us know what you think!

Projector are currently: Coping well with a mammoth week.